Our Story
Chapter 1
Feelings and Functionality
When someone surprises you with something not only unexpected, but also meaningful and of exceptional quality, your eyes light up, and you can’t help but smile.
When that surprise is something beautiful, you want to share it.
When that surprise is something useful, every time you use it, you remember how great you felt when you received it. When that surprise is something with a personal connection to you, you feel valued—you know the person who offered it to you truly cares.
Geocloth was founded to create a product that would exemplify those feelings and be utilized in a wide variety of settings—as a tool for yourself, as a gift to someone you love, as a promotional item for corporations, and everything in between.
Chapter 2
Tugging at Our Heartstrings
We take great pride in our country here at Geocloth. Our home states tug at our heartstrings, and when we travel, our adventures in those other states stick with us long after we leave. This is how we began to arrive at our product—one that exemplifies all the feelings we want to convey. We chose to focus on the power and majesty of the USA.
There’s so much to see and do in our country, and we wanted to go above-and-beyond to celebrate it in the most vibrant way we could. Any old image of a nice-looking place is good, but we wanted to create an immersive experience—something that would let viewers feel a location, almost as if they were already standing there.
We needed something exceptional, and as it turns out, what we needed was a team of georealists.
The georealistic art style is a mixture of realism and impressionism, creating recognizable spaces with entrancing, larger-than-life elements. A great georealistic image almost lets you feel the warmth of the sun, breathe the crisp mountain air, hear the waves of the ocean, and more. We recruited the best georealistic artists in the world to pour their hearts into capturing the sensations of eight iconic attractions in every state, and the results are breathtaking.
Chapter 3
A Suitable Canvas
Now, what do you do with 400 pieces of beautiful art? How do you share it in a way that’s useful and surprising?
We asked ourselves the question, “What’s something that everyone needs nearly every day, that almost nobody has the right tool for, and that would serve as a suitable canvas for sentimental artwork?”
That’s when we decided to apply our then-in-development georealistic art to exceptionally high-quality microfiber cleaning cloths that could be used on any glass surface.
Like with the art, we aimed for the best, and that’s how we arrived at our ultrafine polyester and polyamide fibers (100 times thinner than human hair!).
Chapter 4
Why Geocloth Works
Now, here we are, after many years of development and many satisfied customers and clients. As we hoped, we always get the same feedback.
People take pride in the places where they live, have fond memories of the places they’ve been, and are curious about the places they dream of exploring. They feel connected to these locations, so when someone gives them a Geocloth, they feel as if the person or company who gave it to them truly cares.
People are shocked by the beauty, quality, and utility of Geocloths—they don’t know how they lived without them (and now their glasses, device screens, etc. are cleaner than they’ve ever been!).
For companies who use our progressive or classic branding to integrate their own sites or logos onto our cloths and cases, they’re receiving innumerable impressions, because each time their customers, clients, etc. use their cloths (and they certainly do use them!), they see that building, branding, etc., and remember the exceptional experience they had and the incredibly thoughtful, unexpected gift they received.
Geocloths work because they combine heartfelt emotion and tangible utility. Through this, they reinforce bonds on an almost daily basis in a way that nothing ever has before.
And we’re just getting started.
We look forward to sharing the unforgettable power of Geocloths with you, the people you love, and the people you serve!